Public relations in Social media with privacy/security in 2030:

Penetration of social media and social network is increasing day by day. 71% of internet user are social network users, and this figure is growing constantly. Public relation is increasing and communication through network is growing and due to globalization people talk more using social network rather than face to face commutation. Mobile technology is also improving and creation of public relation is becoming easier every day.

Dos and Don’ts for Public relation’s privacy/security in social media in 2030:

•  Profile Management: We should not create detailed information about ourselves in our profiles and make it visible to the public. For example, one can write day and month in the field for date of birth rather than writing the full date with year. Important information like credit card details, SIN numbers or passports or flight details should not be uploaded.
• Daily status and location updates: Although we can set our privacy setting in social networks still our communication can broadcast publicly and quickly without our knowledge. We should take care in making regular posts on the social media. Updating one’s real time location is not a good idea even if shared with even private contacts.
• Information provider to marketing agencies and hackers: We are welcoming hackers by sharing lots of private information. The contents of media like photographs, links of other web pages, videos, music, etc. is supportive for the marketer. Sometime advertising annoys you but on the other hand, it is helpful too. Your protection is in your hand.
• Social information sharing: Electronic tracking and profile building in web 3.0 can share your information without your permission.

Summary:

If we want to improve public relation we have to improve tolerance, social support, trust, society and Government support. Everything is archived in the retrievable digital storage. Using electronic chat software, one writes without caution or a guard and in a rapid-fire response might write something that the individual might regret and cannot be erased as ‘internet does not forget’ and web 3.0 will keep track of all the big data generated by a single person. The more you use it the more it will learn about you and it will be more personalized. In future 2030 public relation can be make very easily. Some views about Facebook, LinkedIn, Twitter etc. is that social network is isolating people and truncating their relationships.